Is Your Franchise Agreement Too One-Sided? The High Cost of Unfair Contract Terms in NZ
For years, New Zealand franchisors viewed the Unfair Contract Terms regime as a consumer protection mechanism that stopped at the borders of business to business commerce. That view is now obsolete. Following the small trade contract amendments to the Fair Trading Act 1986, standard form franchise agreements are firmly on the regulatory radar. If your boilerplate agreement skews too far toward protecting head office without clear, objective justification, you may be sitting on an unenforceable contract.
The real danger for franchisors lies in how the Fair Trading Act distributes the burden of proof. Under the current statutory framework, the balance of power is heavily weighted against the drafter. Under section 26C, a contract is a small trade contract if the parties are in trade, it is not a consumer contract, and it sits below an annual value threshold. For franchise networks, section 26D caps this specified amount at $250,000, inclusive of GST, per annual twelve month period. Crucially, section 26C(4) provides that if a party alleges a contract falls under this threshold, it is legally presumed to be a specified trade contract unless the franchisor can strictly prove otherwise.
Under section 46J, courts will assess whether terms were subject to genuine, effective negotiation by examining asymmetric bargaining power and take it or leave it contract presentation. Section 46J(3) establishes that a contract is presumed to be a standard form contract unless the franchisor proves it is not.
Under section 46L(1), a court will declare a term in a standard form small trade contract unfair if it satisfies three cumulative conditions: the term causes a significant imbalance in the parties' rights and obligations, the term is not reasonably necessary to protect the legitimate interests of the party advantaged by it, and the term would cause detriment, financial or otherwise, if it were relied upon. If all three are met, the term is unfair and unenforceable.
The second condition contains the biggest pitfall for franchisors. Under section 46L(3), a term is presumed not to be reasonably necessary to protect a franchisor's legitimate interests unless the franchisor explicitly proves otherwise. Brand protection alone is no longer an automatic legal shield.
Section 46M provides a grey list of clauses that are highly vulnerable to being struck down, and franchisors should urgently audit their agreements against these examples: unilateral variation clauses that give the franchisor absolute, unchecked power to vary contract terms or unilaterally change system characteristics during the term; asymmetrical operational control provisions that let head office limit performance, terminate, or renew the contract while denying reciprocal rights to the franchisee; and unilateral interpretation clauses that allow the franchisor to unilaterally determine whether a breach has occurred or to interpret the contract's meaning.
One important exemption: under section 46K, a court cannot declare a term unfair if it defines the main subject matter or sets the transparent upfront price. However, secondary operational fees, default penalties, and administrative charges remain fully exposed.
Franchisors cannot afford to rely on old, aggressive boilerplate contracts. If your agreement allows you to unilaterally vary operations, terminate at will, or dictate breaches without a transparent, objective process, those clauses may be legally dead in the water if challenged.












